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Tag: alphabet-inc

  • Algorithmic Leviathans and the Flattening of Culture

    Algorithmic Leviathans and the Flattening of Culture

    In today’s media ecology, tech giants have seized control of culture’s dials and switches. Platforms like Alphabet (Google/YouTube) and Spotify now decide what is heard and seen: one study notes that YouTube’s engine “drives approximately 70% of views”, meaning algorithms – not audiences – curate our experience. Critics warn this has exacted a profound toll.…